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Today is August 20, 2019

Featured Cookbook

CLEAN KITCHEN: healthy habits for real life

By Sandra M. Buckley

CLEAN KITCHEN: healthy habits for real life

“Most people envision ‘healthy eating’ as salads and chicken for the rest of their life,” said Jamie Page of Hattiesburg. “They believe in order to be healthy or to lose weight there should be some sort of suffering that goes with it. But eating well does not mean cutting flavor or starving!” 

And that core belief is what led Page and business partner Kellar McAlister to launch Clean Kitchen, a pioneering program that focuses on developing lifestyle habits that promote whole-body health – including nutritious cooking and eating, fitness and quality sleep. And, central to Clean Kitchen’s message is that healthy living does not mean giving up delicious food or needing to spend hours cooking complicated recipes.

Clean Kitchen’s program, the 12 Week Challenge, is an online, coach-based course designed to teach and establish lifestyle habits through meal planning, consistency and accountability. Each participant has a personal coach and together will customize the challenge to fit his or her goals, whether that is losing weight, building muscle, making better food choices or managing portion control, improving existing medical conditions or preventing diseases and illnesses. An easy-to-use app serves as the activity hub for participants and conveniently assists them in managing daily food logs, tracking progress and communicating with their coach. 

While Clean Kitchen is located in Hattiesburg, as an app-based program, it is accessible to anyone, anywhere – and thousands of clients from across Mississippi, the U.S. and globe have already successfully completed a 12 Week Challenge event. 

Strategically designed for “real life,” Clean Kitchen’s challenge is not a diet program. “Counting calories or macronutrients is just not practical for the everyday person looking to feel better and improve their body composition,” said Page. “And honestly, most of the time the counting is very inaccurate and also creates an obsession with hitting the ‘numbers’ instead of focusing on the nutrients your body needs. In real life, we do not need complicated math equations to build our plates. We are all different and different sizes; and most times, our hand-size is pretty spot-on to what our bodies need at each meal. By using hand portion sizes, we get our clients to focus more on the quality of their food.” 

To complement the challenge and reach more people, Page and McAlister published “Clean Kitchen: the Cookbook,” which is filled with “recipe re-vamps” of flavor-packed comfort foods that are easy, tasty and quick to make using simple, wholesome ingredients. “For most people, complicated recipes are one of the barriers to eating healthy,” Page explained. “When Kellar and I were writing the cookbook, we made a deal that any recipe we put in it would have ingredients that could be found at any local grocery store and that would not take more than 20 minutes to prep.” 

Packed with cooking tips and other valuable resources, the cookbook is much more than a collection of recipes. “I know with each copy sold, we just planted a seed,” said Page, sharing that the hope is that people add the recipes to their rotation in meal planning – building momentum for enjoying cooking and eating healthy. “If the cookbook does that, then we just changed someone’s quality of life forever.”

Visit www.vsccleankitchen.com for more information on the Clean Kitchen 12 Week Challenge, which begins August 18, or to order the cookbook.

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